Cimafunk's Music Accompanies New Cadillac Campaign

October 27, 2022

Cimafunk's music continues to conquer spaces at the international level and now it has been the Cadillac auto brand that has turned to its rhythm and flavor to accompany one of its most recent promotions.

The American luxury car brand bet on Cimafunk's biggest hit, "Me voy", for its latest campaign for Hispanic Heritage Month, "Be Maravillosa".

Through his social networks, the Cuban singer and composer shared the Cadillac promotional video and also his gratitude for having chosen his music.

"Thank you Cadillac for making the spirit of my song 'Me voy' coincide with your latest campaign for Hispanic Heritage 'Be Maravillosa'", wrote the artist in the posts.

Cimafunk also pointed out that it is precisely funk, soul, the Latin vibe and excellence that drives his music, and added that he feels "honored to be part of the Cadillac family".

"At Cadillac, we believe in recognizing the wonderful efforts made by Latin communities and their undeniable contributions on and off the road", the brand also mentioned through its official Instagram account along with the campaign video.

Part of the first verse of Cimafunk's song accompanies the audiovisual from beginning to end and, without a doubt, adds a lot of rhythm to it.

Several followers of the artist on Facebook celebrated that the song is accompanying this campaign and also Cimafunk's successes.

"Good art is appreciated, the respect earned deserves wheels and may your art keep rolling brother, ashé"; "As a Cuban woman I feel very proud of the choice that Cadillac has made. You deserve it because you overflow with talent wherever you go. Congratulations!"; "I'm very happy for you and the song grabbed me from the first minute", some wrote in the comments on the post.

"Me voy", an Afro-Cuban funk, is the artist's most popular and successful song and is part of the singer's first album, Terapia, released in 2017.

The music video for the song premiered in 2018 under the direction of filmmaker Alberto Rambaudi Majito in collaboration with Cimarrón Productions and Guan Caña Films.